Client: Lomond Audi Group
Brief: To send a reminder to customers of Europe’s largest Audi dealership that their contract hire agreement is nearing an end. It was to provide them with information on their options once the agreement is at an end.
End Result: I likened the 3-year anniversary of the agreement to a 3rd birthday and used a series of birthday related imagery to describe the options available to customers after 3 years.
[click image to read mailer copy]
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